[This review was collected as part of a promotion.] The toilet paper aisle can be very overwhelming. Different sizes, roll and sheet counts, different plys, prices and brands. Charmin is reputable for their durable paper and longevity. Among other brands, Charmin can last more than twice as long leaving you with more bang for your buck. Charmin Ultra-Soft is a gentle, durable toilet paper that leaves you clean and feeling clean when you use it. I've bought other brands for the price and wound up going through those products much faster because I've had to use more. The clean feeling you get with Ultra-Soft is not found in any other tissue.

[This review was collected as part of a promotion.] Not one to shop by brand, but usually by sale price, this is my first time trying Charmin Ultra Soft...and man is it ULTRA SOFT. Not sure that I would've tried this had it not been provided as a sample. However, I love it! I was worried about "cushion particles of the paper" being left behind when wiping, as has happened when purchasing "soft" brands, and this was not the case. It has a super soft texture which feels great whether used for wiping my nose or being used for the restroom and does not leave any paper particles behind. I do and will recommend this to all my family and friends. Super soft and a great value.

[This review was collected as part of a promotion.] We normally buy Charmin Basic toilet paper so we were excited to try the Ultra Soft. I must say this toilet paper is so soft it almost makes me feel guilty using it to wipe with. It is like using 2000 thread count Egyptian cotton as toilet paper. The kids don't even have to be told to use less it is so thick. A few squares is plenty. Normally we have stopped up toilets from them using too much but not with Charmin Ultra Soft! The best thing is it is septic system safe also. This is a big hit at our house we are totally hooked and will be looking for Charmin Ultra Soft when shopping!

[This review was collected as part of a promotion.] I always used Northern bath tissue until I was sent a sample of the charmin ultra soft. From now on I will be using that. It was soft super absorbent and strong. I would recommend trying charmin ultra soft and you will never buy another brand again!!!

[This review was collected as part of a promotion.] Tried this toilet paper and it is much stronger then most papers. Usually when toilet papers are stronger they are too thick, this one isn't. And yet it is very soft and you really can use less like they advertise. I recommend Charmin Ultra Soft.

[This review was collected as part of a promotion.] There are some household items that must be chosen on quality alone and one of those items is bathroom tissue. There is one bathroom tissue that truly stands head & shoulders above ALL the rest. Once you try Charmin Ultra Soft it will be the ONLY bathroom tissue you will ever buy! I have tried most brands & have been dissatisfied because of the lack of softness, strength & overall quality. Besides being the softest tissue there is, you use fewer sheets of Charmin Ultra Plush because of its strength. Run, don't walk to your nearest grocery store & treat your bottom to a package of Charmin Ultra Plush, you will not be sorry! I received a free package of this product from Charmin to try & am in love with it!

[This review was collected as part of a promotion.] We are a family of Charmin users, and yes we have tried other brands, but we always come back to Charmin. The new Charmin Ultra Soft lives up to it's name. I couldn't get over how soft and thick this was. This is definitely going to be my new first choice the next time we buy toilet paper. If there was still a Mr. Whipple he would definitely have a hard time not squeezing this Charmin!

[This review was collected as part of a promotion.] I absolutely love this tissue! I received this product from Charmin, It was very soft but thick and strong. You dont have to use alot, a little goes along way! It lasted longer than most other brands that I have used in the past. I also checked the price in my area and its very affordable. I would definitely recommend this tissue brand to my friends and family!

I've used Ultra soft for years and loved every wipe. However, my last few purchases of your product is a major disappointment. The formulation seems to have changed to a roll of paper similarly found in gas station bathrooms. Today I will be shopping for a better product.
Thanks for the years of great toilet paper but now our relationship is over.

[This review was collected as part of a promotion.] I put a couple rolls of this at home and a couple rolls at my business and got my customers opinions on it too and they all loved it and was gonna start using it and I agree my household will use it from now on too its so soft yet durable for the toughest jobs!!