i am not exactly sure what has happened, but i know for sure that i don't like the outcome..this has been my one and ONLY choice of tissue for a number of years now. the last 2 packages i purchased have been thinner, far less durable,& linty!!

[This review was collected as part of a promotion.] This bathroom tissue is hands down the best. Super strong and thick. I would recommend this to anyone.

[This review was collected as part of a promotion.] I like it but I dont like the fact it breaks really easily but other than that I think this product works well and should keep up the great work.

[This review was collected as part of a promotion.] I really didn't like the tissue because it was so thick! It didn't last long and the roll doesn't seem to bring much to begin with.

[This review was collected as part of a promotion.] It was very soft and gentle feeling, but not much on the roll. Could be rolled tighter and include more sheets. Otherwise it did an excellent job. I would definetly buy it for my home and work.

[This review was collected as part of a promotion.] Using the Ultra Strong toilet paper is very nice. It is soft and doesn't fall apart while wiping like other brands do.

I've been using Ultra Strong for a few years now. Like Goldilocks and the three Bears, I went through all the versions until I found the one that is JUST RIGHT! And that's Charmin Ultra Strong!

[This review was collected as part of a promotion.] Strong TP without the unnecessary rough texture. The rolls I received as samples were a half the size of what I normally get so if the price was right, I would switch.

[This review was collected as part of a promotion.] You will be able to feel the difference and for only a few cents more than store brand it is totally worth it.

[This review was collected as part of a promotion.] Charmins if my favorite toilte paper.! I been using charmins more than 5 years.! And i love it.. It has high quality.. Its very soft and strong