[This review was collected as part of a promotion.] This product really holds up to it's name. It is soft and strong. Meaning less you have to use and soft so no sore butts! The way my family can go through a roll, this has been so great actually having a roll last longer than one day. And everybody loves the softness.

[This review was collected as part of a promotion.] Charmin Ultra Strong is the perfect combination of durability and comfort. It costs a little more than other toilet papers, but the extra cost is worth it. I'll always stock my bathroom with Charmin Ultra Strong.

[This review was collected as part of a promotion.] I think Charmin has found the secret code for toilet paper with this stuff. It is strong yet soft and you don't feel the need to use a lot of it to get clean. I will definitely be buying this stuff from now on. I truly think I will save a lot of money using Ultra Strong because there is no need to overuse the paper and therefor it will last a lot longer than what I have been using!!

[This review was collected as part of a promotion.] quality product. Feels soft yet durable. Don't need a lot so there is little waste and less chance to clog toilet. Doesn't flake which would create more dust in bathroom. I think that since not a lot is needed this is actually a cheaper option in the long run, or comparable in price to the third party brands.

[This review was collected as part of a promotion.] Although this is a good quality, semi-soft toilet paper, I found the brand I normally buy to be a little softer and friendlier to my kids and i. Price is good, and this is still a wonderful product.

[This review was collected as part of a promotion.] It is definitely a product worthy of the name Charmin, is strong & does not rip apart when cleaning those areas you do not want your fingers in!!!! Does not leave little patches of paper when you are finished with your business

I only use Charmin Ulta Strong. I always buy extra and when my sister and my kids stop by they always know I have some extra and they load up! I have my own Charmin store in my pantry and wouldn't have it any other way. Our family bums deserve the BEST!!!!

[This review was collected as part of a promotion.] I have been using Charmin Ultra Strong for over a year and was looking forward trying and reviewing the new Ultra Strong. I like my toilet paper soft it doesn't irritate and I don't want it to rip in my hands. This roll fairly soft, though not as soft as the older rolls I have in other bathrooms in the house.It feels stiffer. But what is worse, every piece ripped. If this is a new process, go back to the old. Maybe this roll is a dud. Bottom line--disappointing from what had been a great product.

I have used charmin ultra strong for years,I loved the mega rolls but the last few packages I have bought the width has been reduced. I want the old size back or,else I will have to find another brand to buy. Can not believe you would try to slip this by us.

[This review was collected as part of a promotion.] I love it! It is the only brand I use that works the best for me with my chronic digestive issues. I have tried them all and have only used this brand for the past 5 years or more. Do not use any other brand.