[This review was collected as part of a promotion.] When you unbox the LG OLED77G54LW, you're not just unveiling a television — you're revealing a centrepiece, a cinematic marvel, and quite possibly the finest piece of display technology available in its class. From the moment this 77-inch behemoth powers on, it's clear that LG isn't just playing the game — they're rewriting the rules. The OLED evo panel in the G5 series has taken a dramatic leap forward in both luminance and refinement. Blacks are, as expected, inky and infinite. But it's the improved peak brightness and HyperReal Colour fidelity that push this set into the stratosphere. HDR content, particularly Dolby Vision, doesn't just pop, it breathes. Gamers, rejoice. With HDMI 2.1 across all ports, G-SYNC and FreeSync Premium, and VRR at up to 120Hz, this TV isn't just future-proof, it's future-dominant. Paired with an ultra-low input lag and LG's superb Game Optimiser dashboard, the OLED77G54LW is a weapon of choice for next-gen consoles. Design-wise, the G5 series continues its Gallery tradition: slim, flush-to-wall elegance that turns the TV into a living artwork. It's stunning when off and jaw-dropping when on. The webOS experience has been cleaned up this year, offering snappier transitions and smarter recommendations without overstepping and the new α11 AI Processor? It's the silent genius behind the scenes, ensuring upscaling, motion smoothing, and ambient tone mapping are all buttery-smooth and eerily lifelike. If there's a flaw to be found, it's that the OLED77G54LW sets a new bar that few others can reach — including LG's own previous flagships. It's a reminder that OLED technology, when mastered, isn't just about pixels. It's about storytelling.

[This review was collected as part of a promotion.] Absolutely stunning! This 77-inch OLED TV is a game-changer. The picture quality is jaw-dropping—deep, true blacks and vibrant, lifelike colors that make every movie night feel like a theater experience. The size is perfect for immersive viewing, and the sleek, minimal design adds a modern touch to the room. The smart features are fast and intuitive, and the sound is surprisingly rich even without a soundbar. Worth every penny—if you're on the fence, just go for it. You won't regret it!

[This review was collected as part of a promotion.] Upgraded from last years 77" G4 and so glad I did. The HDR impact is amazing and such a step up from the G4. The G4 is still a great TV but the new tandem panel on the G5 really makes it so much brighter. A few teething problems on release for which LG have released firmware updates to fix. Overall a great TV

[This review was collected as part of a promotion.] The **LG 77" Class OLED evo AI G5 4K Smart TV (2025)** is an absolute masterpiece! From the moment I unboxed it, I was blown away by the sleek, ultra-thin design that looks like a piece of futuristic art in my living room. **Picture Quality:** The **OLED evo** panel delivers **unmatched contrast**, with **perfect blacks** and **vibrant colors** that make every scene pop. The **4K resolution** is razor-sharp, and with **AI upscaling**, even older content looks incredible. The **HDR performance** is breathtaking—watching movies feels like being in a theater! **Smart Features & AI:** The **2025 AI processor** makes this TV unbelievably responsive. Voice commands, personalized recommendations, and seamless integration with **Google Assistant & Alexa** make navigation effortless. The **webOS 10.0** interface is smooth, fast, and packed with all the streaming apps I need. **Gaming & Connectivity:** As a gamer, I love the **120Hz refresh rate, HDMI 2.1, and VRR support**—playing in **4K with near-zero lag** is a dream. The TV also works flawlessly with my other smart home devices. **Sound & Build:** The **built-in Dolby Atmos speakers** provide rich, immersive audio, though I still recommend a soundbar for the full cinematic experience. The build quality is premium, with a nearly bezel-less screen. **Final Verdict:** If you want the **best of the best**, this LG OLED evo AI G5 is worth every penny. Stunning visuals, cutting-edge AI, and future-proof specs make it a **10/10** purchase. **Highly recommended!**

[This review was collected as part of a promotion.] Upgraded to this from my lg G1, Amazing picture quality, missing some UK catch up apps unfortunately, but I'm sure they will come, very bright and vibrant. The smart features of the os are quicker than previous models, oled is still king. Easy to install on the wall mount. I use a surround sound soundbar with mine but from what I did test the sound is good.

[This review was collected as part of a promotion.] This is a fantastic TV. The picture is outstanding and it is very easy to operate. I found the picture to be superior to many similarly priced TVs. I am not a fan of the built in OS, or the remote but those could be changed by using a streaming device. I would recommend this TV to anyone looking to improve their home theater setup.

[This review was collected as part of a promotion.] This is a great quality OLED smart TV great for a living room. The installation process was simple, just follow the guide and you'll have a tv up and running in no time! The picture quality is amazing and you can connect to your phone and other application with no issues!

[This review was collected as part of a promotion.] I bought this tv after having used a plasma for the last 20 years. I was sceptical whether it would be any good as every other tv I have seen has not been able to match the plasma. I am very happy to say that it has exceeded my expectations and is much better than my plasma tv. The colour depth and the brightness are unbelievable. The sound of the tv is actually better than the soundbar I have added to it. The amount of options available to adjust the tv to your liking are great. The AI features are also handy to have. Overall I am very happy with this tv!

[This review was collected as part of a promotion.] I upgraded from the c2 and I was blown away! The c2 was already an amazing tv so I thought it couldn't get much better but I was wrong. The clarity of the colours on the g5 are outstanding. Amazing sound and easy to use.

[This review was collected as part of a promotion.] The LG 77” OLED EVO AI G5 is hands down the best TV I've ever owned. From the moment I turned it on, I was blown away by the picture quality—deep blacks, vibrant colors, and incredible detail that makes everything from movies to sports feel lifelike. The new AI Picture Pro and AI Sound Pro features automatically optimize everything so well that I barely have to touch the settings. Gaming on this TV is also a dream! With HDMI 2.1, low input lag, and support for 120Hz refresh rate, my PS5 experience has never been smoother or more immersive. Dolby Vision and Dolby Atmos support just take it to the next level. The webOS interface is super intuitive and fast, and I love the Magic Remote—it's like having a smart assistant right in my hand. At 77 inches, it's truly cinematic, and the ultra-slim design adds a sleek, premium feel to my living room. If you're looking for a high-end, future-proof TV, this is it. LG knocked it out of the park with the 2025 G5 model. Worth every penny!