I love the slightly thicker consistency of this bleach. It is great for front loading washers. With this formula, I have no more dripping or spilling while trying to pour into the dispenser. I have always used Clorox Bleach and love the results I get with it!

I have used original bleach for my diapers (pockets, fitteds, flats, pf's, covers, and aio's) for almost 7 years now. I have yet to see any ill effects like many of the cd co.'s claim!!! Not one odor issue, just clean diapers every time! Thanks Clorox!

I really love the Clorox HE Bleach. It works great in my new washing machine. I really like the fact that you do not have to use a lot to get the job done and trust me with two children and a husband that spend alot of time outdoors that is saying something. Thanks for making such a great product and keep up the work.

My husband works with various fuels and oils when he is working ships in port. His clothes come home in really bad shape. However, after a load with the HE Clorox, they turn white, and look bright again. It even works with my two teen boys that don't seem to understand that you don't go play football in your white socks!

I used to use the Clorox always, no matter what, but now that you have Clorox gel I am so much happier!!! Also, after a illness due to a Staph infection, we NEVER go one day without wiping everything down with our Clorox wipes! We absolutely love Clorox and it has been years of use

[This review was collected as part of a promotion.] I love the way it cleans, and it makes things smell so clean. It takes away stains on clothes and other utems.

Excellent job getting months of grit out of tae kwon do ghia. other mothers asked what i had been using becuse their uniforms appeared gray and dingy. Mine was glowing bright white!

[This review was collected as part of a promotion.] I use clorox daily. I handwash my dishes and I put a capful of clorox into the dishwater every time. I don't buy anything except for clorox bleach. It's the only bleach I will recommend.

Great for HE machines. I not only use it for whiter whites, but I also use it for cleaning. It is especially great for adding to a hot water cycle on my front loader periodically to keep my washing machine clean.

I accidentally bought the high efficiency version of Clorox( I usually l LOVE Clorox because of its disinfectant qualities), but this version does not kill germs. To me, why bother? Regular Clorox bleach can easily be used in the he machines; like anything else, pour carefully :)