Writing these reviews makes me realize I am a total creature of habit. Once I like a product, I tend to keep using it. I don't usually buy another product unless something happens to the current product that I use. I guess that's why I like influenster so much. They help me try products that I normally wouldn't try. Not sure anybody could convince me though to change from Downey fabrics softener. This is my favorite fabric softener. It smells so good and makes my clothes so soft. I would be hard pressed to change. Something would have to really impress me.

[This review was collected as part of a promotion.] I normally don't pay much attention to my fabric softener, I buy whatever is on-sale but WOW am I impressed! Not only did Downy April Fresh Liquid Fabric Enhancer leave my clothes smelling great but they felt amazing. This product definitely brought "new-life" back into some of my oldest clothing. I also noticed that my clothes seemed a little less wrinkled, I have a tendency to leave a loud in the dryer for a day or two before folding. Overall great experience!

I received a sample of this fabric softener to try for free and review. I really liked the way my whole laundry room smelled while I was doing my laundry and how soft my blankets were when I took them out of the dryer. I will continue to use this on my towels and blankets that I want to be super soft and fresh.

I've used downy products for a while now but never this scent. I was initially concerned because it seemed to be over powering. I did a few loads and was very pleased with the mild presence of the scent and how fluffy and soft my clothes were still. Love downy and would completely recommend this product. I was given this product free for product testing and all comments and opinions are my own.

I have never really been a user of fabric softener. I was able to try this one for free thanks to Downy and Influenster and was pleasantly surprised. It made my clothes smell amazing and made them super soft (especially my towels). I am now sold on using fabric softener and will be buying more of this!!

[This review was collected as part of a promotion.] Ultra Downy smells amazing! Our clothes are super soft and wrinkle free too. Not usually a liquid softner fan because they seem to leave a build up, but have done some repeat washes with this one and no build up #ultradownyrocks

[This review was collected as part of a promotion.] A few days ago my dryer broke down so I have been hanging clothes on the line to dry. I was going heavy on my normal fabric softener because the first load I air dried was NOT SOFT to say the least. It was almost stiff and crisp! Eventually I ran out of my regular stuff and decided to try April Fresh Downy mostly because April fresh reminded me of Fresh Spring Air. Let me just say....WOW! The smell is literally fantastic! It reminds me of exactly of the way clothes should smell fresh from the line with the crisp spring air! I also found that Downy brand far surpassed my regular brand in softness too! After using the downy, even with my air dried laundry you couldn't even tell they were not fresh from the dryer!!! My clothes smell SO FRESH and SO SOFT!! April fresh as a scent itself is the BEST scent on the market . It reminded me of a cross between fresh linen and waterfalls. I wont be going without Downy April Fresh again, I am so glad I tried it!!

This product, the Downy fabric softener, truly works great. I can even use it on my infant baby girls clothing and bedding with no skin irritation for her. It works very well also for all my clothing, house hold fabrics, begging, etc... It smells very good to top it all off as well!! All in all, great product!

I never have used liquid fabric softener. I wondered just how well this would work. I'm so very impressed! It smells sooo good! I'm blown away that it smells better than our detergent does!! Our clothes are so much softer as well. I will definitely be switching from dryer sheets to Ultra Downy Liquid Fabric Softener!! I received a free sample of this product and this review is my full, real opinion. Thank you Downy!!

[This review was collected as part of a promotion.] I think that Downys April fresh smell just like the name. I washed my clothes at the laundromat and the smell is very good. When I took it out of the dryer I wanted to lay down on my sheets immediately.