Downy fabric softener is, in my opinion, the strongest and best smelling fabric softener out there. This will always be my favorite fabric softener. You can definitely smell the difference after you throw your clothes into the dryer. The scent stays on.

The first thing I noticed was the scent, it smells really good and the scent lasts long. I'm someone who has to do at least 4 loads of laundry each week and I usually use a scent booster, but with this I have no need to. That's great because it ends up being one less thing I have to buy!

[This review was collected as part of a promotion.] Upon receiving the Downy April fresh liquid fabric enhancer i was like wow! The scent it exudes is just amazing and that's before opening the bottle. When i first tried it i couldn't believe how soft my clothes were after drying cycle and they smelled so fresh and floral. I highly recommend this product.

[This review was collected as part of a promotion.] I absolutely love this Downy April Fresh liquid fabric softener! My laundry comes out feeling so soft and smells amazing! The fragrance lasts for quite a long time, my clothes can be hanging up for over a week and still smell fresh. I really like using it on my blankets, they stay snuggly soft longer. I will definitely be sticking with Downy!

[This review was collected as part of a promotion.] I love using Downy April Fresh Liquid Fabric Enhancer. I usually use the laundry detergent with this added, but tried it seperately this time, and still love the results. Clothes come out soft with a long lasting scent. Easy to pour, no mess and perfect size for storing. I will continue to use and recommend to friends.

[This review was collected as part of a promotion.] First experience with this product was when I washed the bedding. My husband and I both had the best nights sleep in along time. The sheet and blankets smelled clean and fresh. I then used it on my work uniforms and my co-workers commented about how bright my clothes came out and how they smelled so nice.

[This review was collected as part of a promotion.] I just finished doing a few loads of laundry using the Downy April Fresh Liquid Fabric Enhancer where I would normally use fabric softener. I have to say it works better than just using a softener. My clothes came out with a nice, fresh pleasant scent that wasn't overpowering. They were also so soft to the touch once they came out of the dryer. Another great thing about this product is that you don't have to use much for it to work. The cap comes with lines on the inside showing how much you need depending on your load size, and the amount is less than the amount of softener I usually use. I highly recommend getting this product and experiencing the multiple benefits for yourself!

[This review was collected as part of a promotion.] Downy fabric softener is amazing. I love that it's a liquid and can do directly into the washer without having to remember to put a dryer sheet in, with three kids convenience is key. The smell is amazing and my clothes come out smelling fresh. I just pulled a shirt down after a week and it still smells like Downy!

Ultra Downy April Fresh Liquid Fabric Conditioner is my absolute go to fabric softener I have try other brands , but I keep coming back. I wouldn't change anything at all. The price is affordable. It has a good lasting scent. I would recommend highly to friends and family

[This review was collected as part of a promotion.] I love Downy fabric softener. It always makes all of our laundry smell clean, it's got a great fresh scent and the soft feeling it leaves is priceless. My children can lay on on their blankets all day long just to enjoy the softness.