[This review was collected as part of a promotion.] I'm really not sure how companies could improve upon dry Toilet paper more than this, It does the job it's intended to do while adding as much comfort as possible, I guess if you don't mind paying the extra money for Charmin over its cheaper competitors there's absolutely no reason not to. Only reason I could see anyone not wanting the softest and strongeat TP would be a money issue.

[This review was collected as part of a promotion.] I will say this about the Charmin Ultra Strong. It is very strong. It holds up well and is cushion y soft. The only difference between this and the old ultra soft Charmin was the old is 2 ply, (but with the extra strength, you don't need the second ply. It does fit better on the tp holder. Oh, and by the way, the package is a lot lighter. Could be great for camping trips.

[This review was collected as part of a promotion.] I received some rolls of Charmin Ultra Strong as part of a free program, but I happen to have been using this product at home for years. This TP has the perfect blend of comfort and strength. It is softer than any tissue you will encounter at work or any other public place, but it maintains the durability to keep you clean at all times. Some softer lines of TP have a real issue with excess dust and disintegration of the paper, but the Charmin Ultra Strong always remains intact without being harsh on your skin. I have personally tried all of the major TP brands on the market and can unequivocally say that Charmin Ultra Strong is the best all-around TP on the market.

[This review was collected as part of a promotion.] If you are looking for the strongest, high quality TP, look no further than Charmin Ultra Strong. The look and feel shout high quality and strength. Personally I prefer a softer, more tender feel, but I would recommend this this toilet paper and would use it again in the future.

[This review was collected as part of a promotion.] Finally a toilet paper designed with some rigidity. It's not the softest paper I've used, but it certainly isn't the roughest either. Charmin have managed to create a beautiful balance between purpose and comfort with this one.

[This review was collected as part of a promotion.] charmin ultra strong is such a pleasure. it is so nice to use a product that feels teriffic and is so strong. you will want to forget about the rest and use this one exclusively. this is the one to buy and try if you have not. if you want a pleasant experience then you gotta try this. once you do you will become a faithful user again and again.

[This review was collected as part of a promotion.] I thought four times as strong would also mean that charmin would still stay soft. After using this toilet paper I don't know what is better wiping my butt with cardboard or this four times stronger charmin toilet paper as both feel the same. I was disappointed with this toilet paper as the strength meant that the softness went away. I rather buy Kirkland toilet paper as that is softer to wipe with than this toilet paper. I will not recommend this to anyone.

[This review was collected as part of a promotion.] I usually make this kind of purchased solely based on price, so I'll be comparing the Charmin Ultra Strong to my usual store-brand 2-ply. The Ultra Strong definitely feels like a much more premium product than what I usually use; it's softer, heavier, and more solid feeling. This paper is very strong, just like the commercials show, but in my use it wasn't very necessary. I didn't find myself using any less paper when I made the switch to Ultra Strong and thought the cost difference was too much to justify switching permanently.

[This review was collected as part of a promotion.] When I first picked up a roll of Charmin Ultra Strong, I could tell it was not our normal toilet paper. It felt sturdy, even though it was only one ply it still felt thicker and stronger then other two ply toilet papers. Not only was it strong but it still had that soft feeling to it. You could tell that this was not some cheap middle or nowhere gas station toilet paper. This was toilet paper that was worth using. Now it is not without its down side however. Being that it is stronger and thicker it does not have as mush bendability as some of the thinner toilet papers out there. It seems to want to fold on the perforations naturally so if you try to fold say three sheets in half you have to make a crease in the middle sheet. However, this is a minor thing and I would still use Charmin Ultra Strong every day over other brands.

[This review was collected as part of a promotion.] I just love this toilet paper. I have never tried it and always have used a cheaper store brand, well never again. It truly is ultra strong. Even when you blow your nose, and it doesn't fall apart or leave a mess all over your face, which usually happens to my children. It is fairly priced and worth the little extra then the store brand that I was using.