[This review was collected as part of a promotion.] My family officially switched over to Charmin Ultra Strong. We used to use Cottonelle regularly, but when we had the chance to try this brand out, it was a keeper. I liked how soft it was to the touch, but yet it was very strong so it doesn't break easily. Because of this, we have to use less toliet paper which is better all around. We have stocked up on this and will be keeping it around.

[This review was collected as part of a promotion.] Wow, makes one look forward to going to that special place. The Charmin Ultra Strong is exactly that! Strong,soft and you actually use less. This is coming from a man that uses half the roll when that special, personal time comes. The roll actually lasted for 2 weeks. My regular roll lasts about 3 days. Great job Charmin. You have made going to the bathroom enjoyable again!

[This review was collected as part of a promotion.] I received the 4 rolls of Charmin Ultra Strong and used it the same day. I do have a lot of requirements for my toilet paper. It should be strong, yes, but this Charmin is way too stiff. It's like a thick paper. It is absorbent, but it is not soft. It is strong, but it's not fluffy. It doesn't leave anything behind and it does the job with less sheets, but... it is not quite my favorite. Sorry, Charmin! PS - it does a great job cleaning the water drops off my bathroom floor though!

[This review was collected as part of a promotion.] Charmin® Ultra Strong is not our usual household brand but always interested in trying something new. I personally found it a softer and yes a stronger toilet paper, hubby, whether due to being resistant to change or because he really likes our current brand was not impressed. The rolls lasted a good amount of time, however it is a little pricey. Honestly cannot say if we will switch or not but could really find nothing to complain about

[This review was collected as part of a promotion.] It's true, I am a self confessed bargain hunter. I get the store brand 80% of the time. However, after trying Charmin Ultra Strong - I have added one more product to the list of items that it is acceptable to splurge on. You should give this a try. YOUR bottom line will thank you!

[This review was collected as part of a promotion.] I'll first say that I don't much like spending a lot of money on things that are purchased with the intent of throwing them away. We usually by the store brand for all of our paper products and I had not tried Charmin Ultra Strong before, simply based on price point alone. We tried Charmin Ultra Strong when provided a free sample. In order to really see if there was noticeable difference, we went cold turkey. We switched out the tissue in both bathrooms at the same time. The following is our families observations of the differences between Charmin Ultra Strong and our usual store brand. The kids: After switching, we asked the kids if they noticed anything different about the toilet paper in the bathroom. None of them noticed anything different. We then showed them the two side by side. They said the Charmin Ultra Strong had a "prettier" pattern. When they felt both, they said both were "the same soft." My wife thought it was okay but that our store brand felt softer to her. Scientific testing: We wanted to do a controlled test of absorbency. Using a medicine dropper we tested both with colored water. We found that the store brand could hold 53 drops (about 4 cc)of water before dripping through while Charmin Ultra Strong held 70 drops (almost 6 cc) of water. Charmin Ultra Strong was clearly more absorbent. Overall, the Charmin Ultra Strong is as soft or less than the store brand and significantly more absorbent. If absorbency is what you are after, it would be the winner. However, I look for a little more in a toilet tissue. The package indicates you can use less because 4=8 rolls. I tried using half as much. Not so great. In addition to absorbency, I look for something even bigger in a toilet tissue: Real estate. There is something to be said for surface area. For my money, as plush as Charmin Ultra Strong is. I prefer the cost savings of the store brand.

[This review was collected as part of a promotion.] My biggest pet peeve about 2-ply toilet paper is getting the roll started. When you open the roll and begin to use it, the 2-ply paper always separates. This causes the toilet paper to feel a lot thinner than it actually is, and makes it not "Ultra Strong."

[This review was collected as part of a promotion.] Hands down the the best toilet paper ever produced. We used to just buy this for the guest bathroom but after realizing how cost effective it is to use a quality product that doesn't need a lot to do the job, we now have this in every bathroom.

[This review was collected as part of a promotion.] Okay so I usually use Charmin ultra soft and never realized how many fuzzies it leaves behind until I tried this product. The ultra strong Charmin is pretty awesome, you can use less and it does not leave fuzzies BUT its soft enough to feel comfortable. I like it =] Thank you Bzzagent and Charmin for letting me try this product for free. YOUR AWESOME!

[This review was collected as part of a promotion.] I honestly really like this toilet paper! I could actually use half as much as I usually do, but I didnt think there was as much on the roll. I felt like the roll only lasted a day. I really loved the quality of the toilet paper. Now just have to check out the price next time I am at the store.