I expected some moist, soft cinnamon delights, but these were dry and ... firm? Sam's needs to look at their recipe or not have them out for so long.

The taste was bland even the icing was bland, I guess got spoiled with last year cinnamon rolls that were individually and they froze wonderfully these new one did not ended up getting rid of them please go back to old way.

I found these cinnamon rolls to be heavy and not light an fluffy like cinnamon rolls I am familiar with. They were tasty, but not the kind of texture I would want in a pastry. Will not buy these again.

I half expected these to be dry and just “ok”, but I was so wrong!! They were delicious. They tasted so fresh. I’m so glad there’s an alternative to spending hours baking from scratch.

Unfortunately we had to return these. We pulled a couple rolls apart and they looked and tasted raw. As if they were proofed and refrigerated and then forgot to be baked. It’s so weird bc all the other baked goods are always so delicious.

Expensive for the amount of product but kids and husband approved. Always plenty of icing. Great warmed up

Delicious cinnamon rolls. We can’t wait to get back to Sam’s to get more. We microwave portions. Such a treat!

Fantastic cinnamon rolls. Fresh and flavorful...even better warm with butter or as a desert warm with scoop of vanilla ice-cream

The icing on these is so sweet, even my kids didn’t want them. Maybe a cream cheese icing would help. The flavor was good but had to scrape off the icing.

These rolls were crowded into a baking pan causing them to have no room to expand. Very dense and you could not tell where one roll ended and the next began.