This is a very minty toothpaste that doesn't lead up to the crest memo… it does help with your gums but I used it for two years straight and never saw a difference in whitening.

This is on one of the toothpastes we use at home because my husband has some problems with his gums. We like it but it doesn't have that clean minty feel from other toothpastes. It's also a bit pricey so for a high end toothpaste is ok.

This toothpaste has transformed my gums! I have seen a noticeable change after using this toothpaste, my gums have gotten stronger and I have less bleeding while brushing!

My favorite tooth paste. Very effective. Leaves my sensitive teeth feeling clean and fresh. Nice minty flavor that is refreshing. Helped my gums and reduced sensitivity.

I love this stuff! Keeps my gums healthy and it lathers really well. I also love the “clean” feeling it gives after you rinse your mouth. Definitely repurchasing!

Our family have used crest toothpaste for years and it has always worked . The taste is good and it really helps teeth. Keeps them strong. I highly recommend.

This product is perfect if you have sensitive teeth. My whole family including me struggles with sensitive gums but using all of the crest products and mouth wash, it has helped a ton!

This product is super great. It has a very foamy effect that is quite nice. It feels like it really getting into all the crevices. It's a pretty strong mint so if you're too sensitive to taste maybe use with caution

This is great for sensitive teeth and makes your breath smell good all day. I use it and it is very effective. I've definitely noticed a difference in the whiteness of my teeth since using

This toothpaste helps keep my gums feeling healthy, more so than others I have tried. The only drawback is that it's more expensive, but I'm willing to pay for a toothpaste that helps maintain my gum health.