A good dip with just a little heat and a sweet taste. It was a great spread for crackers or pretzels. It is very firm, so didn't work well with chips. The only problem was that it is difficult to stop eating it. We will definitely buy this one again.

I like the sweet and spicy taste. It is creamy as well. This has become my go-to dip. I will definitely buy more.

I purchased this today and it’s SO good. The dip has a smoky flavor while also being creamy. Tried it with crackers and loved it!

I thought this was really good. I like spice and there was a bit of kick to it. The little chunks of brisket could have been more of, but still we all really enjoyed it.

While shopping at Sam's, we found this dip and decided to try it. This dip is amazing! It's slightly sweet with a nice kick. My wife can't handle much spice of any kind, but she likes this! She says it is hot, but the sweetness makes it doable. Our BBQ guests loved it, as well! It's such a good portion of dip that we ran out of chips before we ran out of dip! We hope Sam's keeps stocking this product!

It is exactly as I would have expected it to be with the cream cheese and seasoning with little brisket. It is a nice accompanying dip with bread for meals or at a bbq. Don't expect too much on the brisket side but a zippy appetizer. It would be fun to try to make one but this one comes off the shelf at the store.

I tried this dip last weekend. I was happy with it, not bad for the price, and the flavor was different but good. Thought that it would have a bit more brisket. worth a try.

The dip was sweeter than I expected. It was much better warm than cold. It was fine with crackers and veggies, but we would prefer less of the sweet barbecue flavor and more beef brisket flavor.

This is OK - not much Brisket or flavor in it. Maybe I got a bad one. Walmart private brand dip is better

It is creamy and smooth, with a smoky taste. However, it has a slightly sweet flavor, so if you’re not looking for sweet, this is not the product for you. I was looking for savory, and this didn’t do it for me.