[This review was collected as part of a promotion.] Overall this toothpaste was great! I didn’t have enough time to see if it whitened my teeth but it did leave my breath smelling fantastic and my teeth feeling clean.

[This review was collected as part of a promotion.] I have sensitive teeth and was reluctant to try this toothpaste but it cleaned very well, didn’t irritate my teeth and I also enjoyed the taste of it.

[This review was collected as part of a promotion.] I’ve been using this product consistently morning and night, and my teeth definitely look whiter since using this toothpaste! I love the “click” cap and it tastes good. Would definitely buy again!

[This review was collected as part of a promotion.] This toothpaste has a good texture and flavor. It left my mouth feeling clean and minty fresh. I love the tube with the flip top closure as well.

[This review was collected as part of a promotion.] I liked the toothpaste overall. Like that's it's gel and the tube stands upright. Teeth feel clean and fresh afterwards. My only complaint is that it's very minty, almost too tingly.

[This review was collected as part of a promotion.] Love the minty flavor and the fact that it is a gel and not paste. I think it whitened my teeth by two shades. Very easy to use, highly recommend.

[This review was collected as part of a promotion.] love it! the taste, the freshness afterwards, it’s great. colgate products are awesome. will continue to use and purchase after this one is finished. even recommended to my mom and sisters.

[This review was collected as part of a promotion.] I love the minty flavor of this toothpaste. I have been using this for 1 week and my teeth already look whiter. I have been using natural tooth paste in the but I'm going to switch to this brand.

[This review was collected as part of a promotion.] After using Colgate Active Prevention gel, my mouth feels refreshed and clean. I have sensitive gums and teeth and this has not irritated them. I hope this see whitening results soon.

[This review was collected as part of a promotion.] I’ve been using this product for two weeks and so far I haven’t noticed my teeth getting whiter. I’m hopeful though and will continue using it. It feels nice while I brush my teeth with it.