honestly if you've tried melting the off-brand cheese it does not melt and it is actually a form of plastic. LOL craft is actual cheese.

Melts fast and it is very good. For the price of the box you get three packs and the cheese is good. My kids love it

Kraft American Cheese is a classic. There is nothing I could add as just as grown up with this cheese.h everyone in the states

My husband eats this cheese straight out of wrapper. I prefer it in grilled cheese sandwiches and in mac & cheese.

I have purchased this for many years. Excellent for sandwiches, grilled cheese, or I eat some by itself.

One of my favorite sliced cheese brands, Wish they had the American White Sliced Cheese available as well.

They seem to be lowering the quality of Kraft American cheese as it is lighter yellow and not as flavorful.

Everyone in my family likes Kraft American cheese. It melts well and tastes like real cheese. Love the large size at Sam's.

I use these cheese slices to disguise my little dogs pills he takes 2X daily for seizures - works perfectly as he loves the cheese!!!!

My husband loves to make grilled cheese with these so this is an easy way to have some on hand. They freeze well too.