The packaging the pillow came in was awesome. It was sealed in plastic which made me feel it was clean and ready to use. Minimal smell. I left it to air out for a few hours. Put it on my bed the same day. Not sure if there are different levels of firmness, but this one felt very firm,

High comfort/quality at excellent price. Buying more for use in other bedrooms.

I have arthritis in my neck and this is my go to pillow.

Great support for head and neck. The gel is fairly firm and feels really good.

I love this pillow. Not having a sore neck when I wake up and it has a cooling feel to it.

It’s a really nice maid pillow very comfortable !!

This pillow is comfortable and has no weird scent at all.

My husband loves the new pillow. He says he slept GREAT. COOLING AND COMFORTABLE.

Great pillow for my husband who is on a CPAP machine. Does obscure the air flow of his machine

Pretty solid pillow, doesn’t collapse during the night. Good sleep.