It truly is between soft and medium firm. Perfect. It is for sure not soft, but just firm enough to hold you and not sink at all into the mattress. I had to return a Sealy hybrid mattress that I think was between medium firm and firm because it was too firm. The Nectar inflated within the 3hrs or so, no bad smell like the Sealy had so I was able to use it same day no issues. However, two of the corners did not fully inflate. It is not noticeable unless you focus on said corners. I would buy again. Had for about 3 weeks. Use on an adjustable base.

I like a firm mattress. In that regard it’s a decent mattress. I mean it’s not a purple but, it doesn’t have the purple price tag either. I do notice that the indentation you get when you spend too much time in one spot occurs much faster in this mattress compared to my purple. As well as less firmness of the edges as you set on the side. All things considered, and less than half the price of a purple (got my nectar on sale) I like this mattress just fine

It is awful! Had it delivered- opened it- and it was deformed. Has a big crease going through the whole mattress that didn’t rise with the rest. The crease is deep and hard. Unusable. Been calling every couple days trying to get refund from Sam’s- and they’re telling me give it 48 hiurs to go through! It’s been 10 days and no response and no refund! Terrible service and terrible product!

I purchased a mattress and platform at the same time. Both were queen size according to the boxes after delivering the bed to my daughter, who just moved into town and opening it the platform was a queen, but the mattress was a king. The box did state it was supposed to be a queen. Not having a big truck. I was unable to return the king mattress to the store and was stuck with it. This was an awful experience.

wonderful mattress, sleeps cool and was easy to set up. Is soft but supportive. I highly recommend this brand. Is very comprable to other foam mattresses. I replaced an Ashley foam mattress that I had for 18 years.

This is a 10” to 11” mattress depending on which side of the bed you are sleeping on. Never came up to 12”” even after a month. Depressions on either side with bump in the middle. Would not buy another Nectar.

I've never bought a "bed in a box" before, but I am very pleased with this one. It's not too firm. I haven't had a morning backache since I've slept on this mattress.

Much light than my previous hybrid mattress. Good firmness and strong sides.

This "mattress" is certainly not your conventional mattress. It is super comfortable. No springs or coils poking your back. I would highly recommend purchasing this mattress. Best nights sleep in ages.

Very comfortable. You cant feel your spouse moving or shifting. I got it on sale! I washed the cover. Easy to clean and put back on, just dry on low heat.