Samuel Adams Octoberfest Lager Beer, 12 fl. oz. bottle, 28 pk.

|833 ratings
Item # 980417100
Current price is $29.99
$1.07/ea
Prices may vary in club and online
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Columbus, Hilliard Sam's Club
Aisle L1
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Highlights

Available in select clubs and also with curbside pickup and/or delivery from select clubs.

  • 5.3% ABV
  • Smooth with notes of caramel, toffee, and subtle floral hop complexity
  • Made with Tettnang Tettnanger and Hallertau Mittelfrueh Noble hops
  • Pairs well with french onion soup, pretzels, sausage, lamb, and apple strudel
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Samuel Adams Octoberfest Lager Beer, 12 fl. oz. bottle, 28 pk.
Samuel Adams Octoberfest Lager Beer, 12 fl. oz. bottle, 28 pk.
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About this item

Product details

Flavor Profile

  • Appearance: Deep red amber
  • Aroma: Roasted malt, slightly sweet
  • Flavor: Smooth with a deep malt complexity, roasted sweetness, and light hop character
  • Body: Medium-bodied
  • Finish: Smooth and sweet

Experience the deep amber color and rich smooth character of Samuel Adams Octoberfest beer, crafted with a blend of malts that impart notes of caramel and toffee. The Tettnang Tettnanger and Hallertau Mittelfrueh Noble hops add a subtle floral hop complexity to the beer, creating a well-rounded and satisfying taste. Märzens, the traditional style of Oktoberfest beers, derive their name from the month of March, when they were historically brewed before the advent of refrigeration. Although lighter brews now dominate the 16-day Oktoberfest festival in Germany, Samuel Adams Octoberfest continues to celebrate the rich character and tradition of Märzens.

Perfect Food Pairings

To further enhance your enjoyment of Samuel Adams Octoberfest, try pairing it with a variety of delicious dishes. For small plates, consider options like French onion soup, pretzels or breadsticks, and mac and cheese. For entrees, the beer pairs beautifully with sausage, lamb, and pot roast. Finally, indulge in desserts like apple strudel or bananas foster to complete your Samuel Adams Octoberfest experience.

History

Our passion for never settling, and brewing quality, flavorful beers started with our founder, Jim Koch. He brewed the first batch of Boston Lager in his kitchen – a recipe that belonged to his great great grandfather that he found in his father’s attic back in the early 1980’s. Jim had a belief: that beer drinkers deserved a better American Beer option than what was available at the time.

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Specifications

Net Weight: 36.8 lbs.

Package Type: Bottles

Warnings and disclaimers

Disclaimer

GOVERNMENT WARNING: (1) According to the Surgeon General, women should not drink alcoholic beverages during pregnancy because of the risk of birth defects. (2) Consumption of alcoholic beverages impairs your ability to drive a car or operate machinery, and may cause health problems.

The sale of alcohol to minors is prohibited.
At delivery or pickup, you must show a valid photo ID and provide a signature confirming that you are age 21 or over. Accepted forms of ID are: Driver’s Licenses, State-issued Identification Cards, U.S. Passports, Military Identification Cards, U.S. Immigration Cards, or Tribal IDs in specific states, or other similar government issued IDs that are recognized within the state. Drivers will not deliver to anyone who appears to be intoxicated. No discounts, coupons or tax-exempt sales may be applied to alcohol.

Federal and state laws require licensed retailers to purchase alcohol from licensed wholesalers. You agree that any alcohol purchased from Sam’s Club is intended for your personal consumption and not for resale. Alcoholic beverages may not be available in certain Sam’s Club locations and/or during certain hours or days due to local laws and regulations and certain licensing restrictions.

You are solely responsible for the purchase of any alcohol from Sam’s Club, including compliance with the law of your local jurisdiction. The unlawful purchase of alcohol either for yourself or for others may subject you to criminal penalties including significant fines, suspension of your driver's license, community service and/or jail.

The sale of alcohol to minors is prohibited.By using SamsClub.com, including use of Curbside Pickup, to order alcoholic beverages, you are acknowledging that you are over the age of 21. At the time of pickup, you must show a valid photo ID. Acceptable forms of ID include a driver's license, passport, other government issued identification and other legally approved identification that includes your date of birth.
Final sales tax for this item will be calculated upon pickup and added to the amount due at Club checkout.
GOVERNMENT WARNING: (1) According to the Surgeon General, women should not drink alcoholic beverages during pregnancy because of the risk of birth defects. (2) Consumption of alcoholic beverages impairs your ability to drive a car or operate machinery, and may cause health problems.
You agree that any alcohol purchased from Sam’s Club is intended for your personal consumption and not for resale.
Curbside Pickup orders that include alcoholic beverages will not be sold to persons who appear to be visibly intoxicated.
Alcoholic beverages may not be available in certain Sam’s Club locations and/or during certain hours or days due to local laws and regulations and certain licensing restrictions. You are solely responsible for the purchase of any alcohol from Sam’s Club, including compliance with the law of your local jurisdiction. The unlawful purchase of alcohol either for yourself or for others may subject you to criminal penalties including significant fines, suspension of your driver's license, community service and/or jail.
No discounts, coupons or tax-exempt sales may be applied to alcohol.
Sam's Club reserves the right to refuse orders for alcoholic beverages for any reason without explanation.

Member ratings & reviews

4.9 out of 5 stars
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833 ratings166 reviews
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Showing 1-3 of 166 reviews

Aug 15, 2026
Reviewer name: Anonymous
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

Great deal

I always enjoy this time of year when Octoberfest arrive. A great beer at a great price and a 28 pack!

Helpful?51PLML8SJ9P313614653716
Sep 3, 2026
Reviewer name: Lisa H
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

Love, Love, Love this Beer

Eagerly wait for this to be in stock at Sam's Club! Definitely increased in popularity! The time it's out is so short.

Helpful?51PLML8SJ9P313614653716
Sep 27, 2025
Reviewer name: KA
5 out of 5 stars
5 out of 5 stars review

Verified Purchase

Let the count down begin!

This is the best beer, my husband counts the months down when it will be available. It is by far his favorite. He rations it so it will last as long as possible.

Helpful?51PLML8SJ9P313614653716