We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.

We always want your dishes to be sparkling clean when using Dawn, so we're sorry to hear that this has been your experience. Our Dawn Platinum does contain 4X more grease-cleaning power to get through all types of food messes. If you live in a hard-water area, you may need to use more dishwashing liquid. Your satisfaction means everything to us, so you're always welcome to call us at (800) 725-3296 if you have any questions!

Thank you for sharing your feedback on our Dawn Platinum Fresh Rain, Heidi. All of our products go through many checks to ensure they deliver the best results, so we appreciate you letting us know about this. We know scent preferences are personal, and we're always looking to improve our products, so please give us a call at 1-800-725-3296 for assistance, and for us to gather some info for our Quality Team.

Kathan, firstly, thank you so much for being a long-time user of Dawn. We're so sorry that your recent bottle of Dawn didn't quite smell what you have come to know, love, and trust. This isn't what we expect with our quality checks especially since we have not made a scent change to this product. We'd like to make a detailed report to our team and help. Please call us at (800) 725-3296.

We really appreciate your great loyaly to Dawn over the years, Marguerite. We're sorry that this was your experience, and we hope that you're feeling better. We can assure you that our Dawn Fresh Rain has been thoroughly evaluated to be safe when used as directed. Your comments will be shared with our team, and we do recommend that you discontinue use of this particular product, if you haven't already. We do have other Dawn versions available, and we hope that you'll give another one a try. So that we can learn more and gather some additional details for our Safety Team, please give us a call at (800) 725-3296 when you have a moment.