Seem like I'm washing way more dishes now that I'm home everyday. I had to also upgrade my dishwashing liquid. If you are old school like me & love regular dawn. Upgrade to this one. It literally only takes a few drops and the water stays cleaner too.

Used this dish soap since it was released I have tried several others hoping to find a cheaper alternative that worked as well as this did I have not been lucky enough to find something cheaper. This is a good product but is fairly expensive when compared to other brands and other makes of dawn dish soap it would be nice if they made something that worked as well as this but was as cheap as say AJAX. I will continue looking but for now this is my go to dish soap.

I have very sensitive skin, and after using this once to clean my makeup sponges I am able to feel the irritation on the skin of my hands. And, oddly, even though it is supposed to have 4x the power, it didn't seem to clean my sponges as well as regular Dawn. I love Dawn and use it for many purposes, but I will not be buying the Platinum again ---- and please don't send it to anyone to be used for washing birds!

At one time this was a great product but changing the formula also changed the cleaning power. I have to use a lot more product in order to get my dishes and pans clean and non-greasy or I have to put the product directly onto a pan to cut the grease. I am looking into other brands to replace Dawn.

I love Dawn. It washes dishes well, and doubles as a stain remover for clothes. Just wet the stain, add a dab of Dawn, rub together, and wash. Stains are gone! I do have sensitive skin, so I definitely have to wear gloves while washing dishes. I do anyway, because I like to use very hot water. I would recommend this product to others.

I have been a steady consumer of this brand for over 30 years. It does what it says it will do for cleaning baked on food from cookware, dishes, etc.  It is also a great stain remover for just about anything. If I am out of my all purpose cleaner, I use this instead. One great tip is to use it mixed in a spray bottle with Cleaning Vinegar...better smell but boost the cleaning power!

In my opinion the inly dish soap that is acceptable. One bottle of it will last a very long time because you do not need to use a lot of it. It os very effective at cutting grease and not necessary just the food grease. My dad uses it when he cleans his hands after working on the car.

This cuts grease like no other product. I don’t love the smells and use another dish soap for daily dishes. Instead I use this for laundry. This is the best ever stain remover in conjunction with oxyclean. Saturate the stain and rub in gently with your finger. Let sit for a few minutes before washing (or overnight or until you’re able to wash). Check stain before putting in the dryer because a second time may be needed but seriously it gets everything out.

The Dawn Platinum works awesome on caked on, greasy, nasty dirty dishes. It's definitely a great value for the large size bottle. The dish soap is very effective at washing dishes, general cleaning, washing the boat & car and is a great stain remover for clothing. The smell is light and fresh. I am a repeat buyer and recommend this product.

My favorite dishwashing liquid and stain remover! It cuts through grease and really anything else you may have to wash. I have used it on outdoor items all the way to my laundry. I keep a small bottle in my laundry area at all times. If you have a stain on your clothing, just put a little dot on it, rub it around and let it sit. It works better then any other laundry spot treatment I have tried. If it’s a really, really tuff stain, you may need to treat it a few times. But this stuff will and should take care of it! Try it for yourself! I highly recommend it!