I don't use any other brand. I love Dawn dish detergent. Dawn is the only brand with grease cutting action in my opinion. I love the array of scents this product has to offer. Also, it is gentle on my hands. I would highly recommend this product to anyone.

I've been using Dawn for a few years, but the recent new scent is horrific! It makes me crinkle my nose in dissatisfaction and gives me a headache. Why did you change the scent? Along with the grease cutting and incredible cleaners, the scent used to be perfect. If you have any cases of the old product, I'd happily trade them out for the new Dawn I just bought.

I started using the product to wash my dishes when traveling for work. I've been on the road and staying in motels for 42 years. The first time I used it I left a few dishes to soak for a few minutes. When I came back to wash them, it looked like they had already been scrubbed. Awesome product.

I LOVE Dawn. In my opinion you can’t get a better dish soap. But it’s usage goes way beyond dishes. I’m a professional window cleaner and this is the best for getting nice clean glass! Dawn cuts through practically anything. Stays sudsy. Highly recommend!

Our family has a BBQ Food trailer and I do loads of greasy dishes from our pork, brisket, ribs and all our sides. Dawn was a go to for all of ur greasy dishes and made the job easier until you switched formulations this year. You changed the product line up to this Platnium and watered it down. Now I have to squirter it directly on each dish or there will be a greasy film on each dish. There was a heavy duty product that we used last summer and now it is gone, I am sure you had to take the detergent cleansers out for environmentalists or you watered it down and made the containers smaller to increase shareholder profit just like all the other companies gouging consumers but I am so disappointed and frustrated with this product!!!!!

[This review was collected as part of a promotion.] I normally hate buying dish soaps that have a scent because they're too strong. This smell is light and fresh. I love how well its gets baked on cheese off without super long soaks. Its definitely my go to soap now.

I have been using Dawn Platinum 4X for about a year and it is wonderful! I get the 90oz bottle and with this soap, it doesn't take much to work up a great lather. One bottle will last me for a couple of months and it has cleaned everything very well. I don't have a soapy residue on my dishes because it rinses away very well. It's so powerful that a few drops is all you need

Is this the original Dawn product that can get stains out of clothing? Since there are so many different Dawn products out there I can't find the one that has the original formula. I have bought several and none of them have removed stains from clothing like the original. You really should market the original as a clothing stain remover because it was better then any of the stain removers out there.. Believe me I have tried all the stain remover marketed and none worked better then Dawn original,, Can you help me?

I used to be an avid Palmolive user until I realized that my dishes never really looked clean. I was actually embarrassed by how some of my dishes would look when company came over. I switched a couple months back to Dawn and I can definitely tell a difference.

Old reliable! This is the dish soap that I have used for years and have found it to be excellent on tough greasy messes without drying my hands or damaging items it may get on. This is a must have in my house as it also doubles as an excellent (gentle) jewelry cleaner and helps if you need to pretreat stained clothes. I could not recommend more