We're sorry to hear that a loyal Dawn fan like you is feeling disappointed, Susie, since we always want you to enjoy an effective clean when using our products. Feedback such as this is much appreciated, and we'll be passing your comments along to the rest of our team. We can assure you that our Dawn Platinum is formulated to provide 4X more grease-cleaning power. It may be helpful to know that a lack of suds/bubbles doesn't mean that the product isn't giving your dishes a great clean. However, if you'd like to increase the amount of bubbles, we suggest adding the dishwashing liquid to the sink before you add the water, running your tap at high pressure, swishing the solution with your hands to get the level of suds you prefer. As well, we'd like to mention that hard water, which contains a lot of dissolved minerals, is the number one cause of reduced effectiveness. If you live in a hard-water area, you may need to use more dishwashing liquid. Another cause of dishwashing liquid not cleaning effectively is the water temperature being too low. We recommend making sure that the water temperature is at 105 to 115°F. We hope that this helps. We'd be happy to learn more about your experience and answer any questions you may have, so please give us a call at (800) 725-3296 when you have a moment.

Bonnie, we're very sorry you don't enjoy the scent of Dawn Platinum Refreshing Rain. We appreciate that you took the time to reach out to us about this. While we know that scent preferences are very personal, we'll make certain to let our teams know how you feel. In the meantime, if you have any questions, or if we can help you further, give us a call at (800) 725-3296.