I'm actually a bit flustered there were good 3 ratings for this, but no reviews or pictures. Sam's Club needs to require all ratings to have a review and a picture. Trader Joe's had a brown sugar boba mochi, the only mochi I actually ever liked, which got discontinued. So I was extremely excited to see this. However, the picture on the bag of the mochi is a big lie. See my pictures. For starters, the outside isn't pink, it's straight white/gray. The second layer is supposed to be like a light red. As shown in the picture, that doesn't exist. It's just the one layer, than the filling. Speaking of the filling, it's not boba texture whatsoever. It's just paste, like any other mochi. Finally, when you open the bag, there is a faint smell of strawberry, but that's it. Zero strawberry taste. This is just a bland, falsely advertised product.