We love this formula! Thankfully we were able to get set up with a subscription right before/as the formula shortage began and it was a life saver. It is so reassuring knowing how high quality this product is for our baby. Even our doctor was impressed when we told them about it! Being the only whole milk derived infant formula on the market is definitely something to boast about! Aside from the superior nutritional qualities this formula has - we love the can design; the lid is easy to open with one hand when your holding a squirmy baby, the scoop actually stays in its spot unlike other brands, the little level lip is awesome and best of all this container isn’t made of plastic! My only minor complaint is the subscription frequency options. We end up just pushing our order through when we need it and for the quantity we want instead of the automated date/quantity but we’ve learned to deal with it. In conclusion, this is an excellent quality baby food that you can feel good about feeding to your little one.

Extremely grateful to have a formula of this quality now in the US. We had been buying a whole milk formula from the UK, as every other US brand we had tried (all skim milk) caused constipation. We decided to try ByHeart once it was available and noticed that our guy had less gas than he did when on the UK brand. All in all, he seems to have an easier time digesting ByHeart than any other formula we've tried. We now have a subscription and plan to keep him on it.

I was disheartened when I had to supplement my twins and could not exclusively breastfeed. Thankfully, after researching formulas, I found this one that met ALL the qualifications I required in a formula such as DHA from algal oil, no filler oils like palm oil, no soy, no emulsifiers, organic grass fed whole milk not nonfat milk powder with fats added back in the product. They have the courtesy to continue filling my order with the formula shortage AND do their best to take on new customers. ADDITIONALLY, their customer service staff is amazing with answering questions and promptness. I cannot say enough good things about the product or company. (By the way, I have NO personal or profession affiliation and am not a stock holder....just a happy customer:wink:) Thank you for serving our family ByHeart!

We ended up deciding to try ByHeart due to the formula shortage and being unable to find the formula on son had been on previously online or in store. I was attracted to this formula because of the ingredients, smaller business feeling, and price point. Our son took well to this. We have definitely noticed better sleep (which may just be a coincidence) but he’s also spit up less than he did on his previous formula. We are happy to say that we will continue to be subscribers for this formula!

We cannot rave enough about how much we have loved using ByHeart for our son. Because the ingredients are the best on the market, we had zero hesitation when we switched from breast milk to formula. Furthermore, not only do we love supporting a small business, we are forever grateful to have had a consistent, uninterrupted supply during an unprecedented and tumultuous formula shortage. Thank you for providing a top-notch product.

FTM here and was super anxious to give birth in July during the terrible formula shortage. I came across ByHeart after some research on organic & clean formulas. I ordered 2 cans before my child was born and she has loved it from the start. I like how the ingredients label is clean and I’m not filling my child with oils and other ingredients she doesn’t need.

Like many, we hoped to breastfeed but due to some personal reasons, it was not an option. We tried other organic, gentle formulas but anxiously awaited ByHeart’s debut. We switched over the week it became available and haven’t looked back. The auto subscription is perfectly timed so this working mom doesn’t have to worry about running out. And baby Rose, she just had her 4mo visit with stellar growth… and she loves her bottles! Mixes great with baby oatmeal/etc when the time comes to introduce solids too!

My baby is pretty gas with it so we are going to switch to a gentle formula

This formula mixes well with Breast milk. It’s easy on my babies stomach.

Love our ByHeart family. My baby is always so excited to see her bottle and be nourished by the best. She eats better than we do! Never big gas bubbles stuck and she is full to sleep through the night.