I bought these during one of Sam's "doorbuster" sales. I thought it was a great deal getting $50 value gift cards for just under $40 ($39.98). Should have done some homework, or at least looked at these when not "on sale". Now those "doorbuster" deals ended yesterday, and these are back at their "normal" price - remarkably almost $5 cheaper than the sale - yeah, that's right, sales over & now they are only $35. Gotta love it. I wish I had the cash to buy more, but SSIC benefits only come once a month....