Gen-Ji-Mai Brown Rice, 25lbs.

31 reviews
Item # 535337
Current price is $21.48
$0.05/oz
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Smart summary

Generated by AI
  • Product Genesis: Gen-Ji-Mai is a 25lb package of brown rice, developed in 2005 by Steve Vargas at Sun Valley Rice. Its creation was driven by a quest for a more delicious, quicker cooking brown rice that was both healthy and family-friendly.
  • Nutritional Superiority: This product is a nutritious whole grain, offering significant health advantages. It contains 64% more fiber when compared to traditional white rice, contributing positively to dietary intake.
  • Grain Classification: Gen-Ji-Mai is specifically categorized as a medium grain brown rice. This particular characteristic influences its texture and cooking behavior, making it versatile for various culinary preparations.
  • Name Significance: The name \"Gen-Ji-Mai\" translates directly from Japanese as \"brown healthy rice.\" This naming accurately reflects the product's fundamental attributes of being both brown rice and beneficial for health.
  • Culinary Attributes: Developed with a focus on convenience, this brown rice was conceived to be quicker cooking. Furthermore, it was designed to be delicious and a family-friendly meal staple, suitable for home dinner tables.
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Gen-Ji-Mai Brown Rice, 25lbs.
Gen-Ji-Mai Brown Rice, 25lbs.
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About this item

Product details

The Gen-Ji-Mai story developed organically in 2005 when Steve Vargas, a Sun Valley Rice executive, decided to explore his quest for a more delicious, quicker cooking brown rice. Long before Gen-Ji-Mai officially had a name, Steve worked with Sun Valley to create a rice that was both supremely healthy, in addition to “family friendly” for his dinner table at home. The Japanese translation of Gen-Ji-Mai is “brown healthy rice,” which is indeed fitting and accurate, along with delicious!

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Specifications

  • Non GMO
  • Gluten free
  • Kosher
  • No trans fat
  • Low glycemic index
  • Net weight: 25 pounds

Member ratings & reviews

Write a review

Most helpful positive review

5 out of 5 stars
5 out of 5 stars review
Verified Purchase

Rice

Very good
John
Versus

Most helpful negative review

1 out of 5 stars
1 out of 5 stars review

Inconsistent Rice

Our family has been eating this rice for years, but the last two bags we purchased were extremely disappointing! The last bag had mold all over the inside and smelled so bad we just threw it away. This bag looked okay until the rice hit the water. The rice was extremely dirty! We would wash the rice at least four times until the water was clean. Then we found the rice grains are actually white!
anonymous

Most relevant

  • 5 out of 5 stars
    5 out of 5 stars review
    Verified Purchase
    8/8/2026

    Rice

    Very good
    John
  • 5 out of 5 stars
    5 out of 5 stars review
    Verified Purchase
    1/1/2022

    Blew my socks off. You gotta try it

    I was expecting the typical brown rice (hard, chewy cousin or white rice), but man this one has exceeded my expectations. The rice was fluffly and soft like white rice, but with the bonus fiber that comes with brown rice.
    Maribell
  • 5 out of 5 stars
    5 out of 5 stars review
    Verified Purchase
    8/25/2020

    Great tasting and healthy!

    Good product that helps to control carbs if you enjoy eating rice.
  • 5 out of 5 stars
    5 out of 5 stars review
    Verified Purchase
    3/24/2024

    Our favorite rice!

    Great value for the price, love this rice!
    Lori
  • 5 out of 5 stars
    5 out of 5 stars review
    Verified Purchase
    8/19/2025

    Best brown rice

    This brown bag rice has always been our rice choice since 14 yrs ago. I love how soft it is.
    JBee